The world-famous brand, which since it was founded in 1998, continues to be the quintessence of Italian style and class. Its designs are dedicated to women who appreciate in fashion originality that is a combination of chic and sensuality. The excellent quality of materials and accuracy of workmanship – this remains unchanged. Collections, on the other hand, surprise every time. However, they certainly always have one thing in common – they are bold. This reflects the character of Elisabetta Franchi herself, who is a confident, provocative and eye-catching fashion designer. Every design – from pants to sensual cocktail dresses – pays tribute to the female silhouette, highlighting every asset. The brand currently has more than 80 stores worldwide, including in France, China, the United Arab Emirates and Poland.